Trialo Terms of Service

Last updated: October 2026

1. About these terms

These terms are an agreement between Trialo and the business that signs up to use Trialo ("you"). Trialo is a business name of Shire Elite Cheerleading Pty Ltd (ABN 14 601 533 304) ("Trialo", "we", "us").

By creating an account or using Trialo, you agree to these terms and to our Privacy Policy. The person signing up confirms they have authority to agree on behalf of the business.

Trialo is for businesses. It isn't offered to individuals for personal use.

2. The service

Trialo is an online enrolment system. It manages enquiries, trial bookings, follow-up tasks, messages to families and reporting.

We keep improving Trialo, so features may change. If we remove something that materially reduces what you've paid for, we'll give you at least 30 days' notice.

3. Your account and users

  • You're responsible for everyone you give access to, and for what they do in Trialo.
  • Keep logins secure and don't share them. Each staff member should have their own login.
  • Tell us straight away at hello@trialo.io if you think someone has accessed your account without permission.

4. Free trial

New accounts start with a free trial for the period shown when you sign up. To keep using Trialo after the trial, add your payment details before it ends. If you don't, your account becomes read-only and your information is handled as set out in section 8.

5. Fees and billing

  • Subscription fees are shown on our website or in the app when you sign up, in Australian dollars. Prices include GST.
  • Fees are charged monthly in advance through Stripe, per location, and renew automatically until you cancel. Each month's fee is based on the number of locations on your account on the billing date.
  • Emails and text messages sent through Trialo are included in your subscription.
  • If a payment fails, we'll let you know and retry it over about two weeks. You keep full access during that time. If it still can't be collected, your account becomes read-only and section 8 applies.
  • We'll give you at least 30 days' notice by email before changing your price.
  • Fees aren't refunded for part of a billing period, except where the law requires it or these terms say otherwise.

6. Cancelling

The account owner can cancel at any time from the Billing page in Trialo, by selecting "Manage subscription".

If you cancel, you keep full access until the end of the period you've already paid for. Your account then becomes read-only, your booking form stops taking trial bookings, and section 8 applies.

We may suspend or end your account if you seriously breach these terms, don't pay after the retries in section 5, or use Trialo in a way that puts other customers or families at risk. Where we reasonably can, we'll tell you first and give you a chance to fix it.

We may also stop offering Trialo altogether by giving you at least 30 days' notice and refunding any fees you've paid for time after it closes.

7. Your data

You own the information you and your families put into Trialo ("your data"). You give us permission to store and process it to provide Trialo to you, and to use it in de-identified form as set out at the end of this section.

We will:

  • use your data only to provide Trialo to you, and as our Privacy Policy describes
  • keep it separate from other businesses' data
  • not sell it or use it to market Trialo
  • store it in Australia, and only share it with the service providers listed in our Privacy Policy
  • make sure our staff and contractors keep it confidential
  • tell you promptly if a data breach affects your data, and help you meet any notification obligations you have

We may use de-identified, combined information that can't identify you or any family, such as how often features are used and enquiry, trial and enrolment rates. We use it to improve Trialo and to create benchmarks that we show to other businesses using Trialo. No business or family can be identified from these benchmarks.

8. When your account ends

When your account becomes read-only — because your free trial ended, a payment couldn't be collected, or you cancelled and your paid period ended — we keep your data for 30 days in case you want to come back. We'll email you 5 days before it's deleted. After 30 days, your data is automatically and permanently deleted, and backup copies are cleared within a further 7 days.

You can ask us to delete your data sooner by emailing hello@trialo.io.

9. Your responsibilities for family information

You're responsible for the family information you collect and put into Trialo. In particular, you agree to:

  • have your own privacy policy that tells families you use Trialo to manage enquiries, bookings and messages
  • collect family information lawfully, and only what you need
  • have consent, where the Spam Act 2003 (Cth) requires it, before sending marketing emails or texts through Trialo. Trialo adds an unsubscribe link to follow-up messages and acts on it automatically. If a family asks you directly to stop, such as by reply or phone, act on it within 5 working days (for example, by marking the enquiry as lost).
  • keep family information accurate, and update or delete it when asked
  • avoid putting health or other sensitive information in notes, unless you need it and have consent

10. Messages sent through Trialo

Emails and texts are sent in your business's name. Trialo comes with ready-made templates, but you're responsible for what your messages say and who you send them to.

We can't guarantee every message will be delivered, because delivery depends on phone networks and email providers. We may pause messaging on your account if it's causing complaints or breaking the law.

11. Acceptable use

You must not:

  • use Trialo for anything unlawful, or to harass or mislead anyone
  • send spam, or send messages to people who have opted out
  • try to access another business's data, or test, probe or overload Trialo's systems
  • copy, resell or reverse-engineer Trialo, or upload anything harmful such as malware

12. AI features

Smart Insights are produced by AI from your business metrics. They're a starting point, not advice. They may sometimes be incomplete or wrong, so check anything important before acting on it.

13. Availability and support

We work hard to keep Trialo available and reliable, but we can't promise it will never be interrupted. Where we can, we'll give notice of planned maintenance. For help, email hello@trialo.io.

14. Intellectual property

We own Trialo, including its software, design and the templates it comes with. While you're subscribed, you can use Trialo and its templates for your business. Your own content — your logo, the changes you make to templates and your data — stays yours.

If you send us feedback or ideas, we can use them to improve Trialo without owing you anything.

15. Liability

Nothing in these terms excludes any rights you have under the Australian Consumer Law that can't be excluded.

Where the law allows it:

  • our total liability to you under these terms is limited to the fees you paid us in the 12 months before the claim arose
  • neither of us is liable for indirect or consequential loss, such as lost profits or lost opportunities
  • where our liability for a consumer guarantee can be limited, it's limited to supplying the service again or paying the cost of doing so

You're responsible for claims made against us because you breached privacy or spam laws, or section 9, to the extent your breach caused them.

16. Changes to these terms

We may update these terms. We'll email you at least 30 days before any significant change takes effect. If you don't agree to the change, you can cancel before it takes effect and we'll refund any fees you've paid for time after that date.

17. General

  • These terms are governed by the laws of New South Wales, Australia.
  • If there's a dispute, we'll both try to sort it out by talking first before taking any other steps.
  • We'll send notices to your account's email address. You can send notices to hello@trialo.io.
  • If any part of these terms can't be enforced, the rest still applies.
  • These terms and our Privacy Policy are the whole agreement between us about Trialo.

18. Contact us

Trialo
Email: hello@trialo.io
Post: PO Box 2329, Taren Point NSW 2229

Terms of Service — Trialo · Trialo